Paul Cherry Contact Paul
Performance Based Results

Management Workshop

Managing Manufacturer and Distributor Sales Reps

Selling through manufacturing (independent) sales representatives and distributors can be a daunting job. You’re dealing with multiple channels, marketing managers, and end users — all pulling you in conflicting directions. No wonder why most of your time is spent stomping out fires!

Duration Options

  • 1-hour keynote address
  • 1-hour to 4-hour breakout session
  • Full-day customized workshop

Published BooksWorkshop curricula inspired by: Questions That Get Results and The Ultimate Sales Pro

Actions We Help You Develop

  • Developing a strategy to align yourself with distributors and rep firms who think, act and produce like you do.
  • Eliminating poor performance using a foolproof partner selection or evaluation process.
  • Shaking up complacency and empowering channel partners to embrace change.
  • Fueling greater distributor and rep agency loyalty to ensure your products are a priority over other lines.
  • Instilling accountability to motivate your channel partners to get the job done and done right.
  • Preventing “it's not my problem” attitudes by building greater trust and mutual sales collaboration.

The Circles of Engagement

The Circles of Engagement is a learning tool that provides workshop participants with a guide that assists in developing an effective and strategic management questioning game plan that is based on a individual organization and business scenarios and selling‑based circumstances.