Industrial Sales Training Program


In the competitive world of industrial sales, having an advantage over your rivals is crucial. Effectively training your sales team can give you that edge to outperform your competitors, and that’s exactly where we come in. 

Our Industrial Sales Training Programs, tailored to meet your specific needs, are designed to elevate your sales strategy and performance to new heights. 

Packed with the latest sales techniques and industry-specific insights, they will equip your sales team with the knowledge and skills to excel in the sales field and deliver outstanding results.

Are you ready to transform your sales team and drive your business growth? Stay tuned as we delve into the importance of Industrial Sales Training, how to choose the right program, and why PBResults is your go-to partner in this endeavor. 

Remember, in a sea of potential sales training programs, make the smart choice and hire now!

The Importance of Industrial Sales Training

In the high-stakes world of industrial sales, the right training can make all the difference. Understanding the importance of manufacturing sales training is the first step to unlocking the untapped potential within your sales team. 

With the proper coaching, your salespeople can not only increase their performance but bring substantial benefits to your business.

Manufacturing sales training focuses on refining and developing your team’s skills, allowing them to thrive in the challenging environment of B2B selling. 

The training introduces and reinforces essential techniques required in the sales process, from advanced questioning and listening skills to effective prospecting and closing strategies. But remember, not all training programs are created equal.

This section will dive into the three key benefits of investing in manufacturing sales training: Enhanced Customer Relationships, Increased Revenue and Market Share, and Adaptability to Industry Changes. 

We’ll also discuss choosing the right program that aligns with your industry needs, offers customization and flexibility, and has a proven track record and reputation. Stay tuned to discover how your business can benefit from effective sales training.

1. Enhanced Customer Relationships

Enhanced customer relationships are the cornerstone of any successful business, particularly in the industrial sector. 

PBResults’s manufacturing sales training programs are designed with this in mind, focusing on fostering better customer relationships as a core part of our curriculum.

By participating in our training, your team will master the art of active listening and advanced questioning techniques. 

These skills are critical for understanding your customers’ needs and desires, allowing your sales team to tailor their approach to meet these needs perfectly. As a result, customers will feel more understood and valued, leading to increased customer loyalty and repeat business.

Furthermore, your team can build lasting relationships with clients through improved interpersonal skills. They’ll learn how to effectively communicate and demonstrate empathy to your customers, providing a more personalized and satisfying sales experience.

Ultimately, our training program will not only help your team enhance and strengthen customer relationships, but it will also set the stage for the following benefits: increased revenue and greater adaptability to industry changes. 

So, become a part of our program and see the transformation for yourself.

2. Increased Revenue and Market Share

Understanding and executing a successful sales approach is crucial in the industrial market. Through our manufacturing sales training programs, we at PBResults focus on enhancing customer relationships and multiplying revenue and market share.

In the fiercely competitive business landscape, a significant increase in revenue is undoubtedly a primary motivation for our clients. 

Our training programs aim to equip your sales team with the right tools and strategies, fostering behaviors that seal more deals and effectively contribute to your financial growth.

Aside from increased revenue, gaining a substantial market share is also at the forefront of our training objectives. The more significant your market share, the higher your industry dominance becomes. 

Our advanced sales questioning and listening skills training will transform your sales team into competent professionals. Consequently, they will be able to outperform your competitors, securing a more significant market share for your business.

Of course, it’s not just about growing bigger—it’s also about growing smarter. Our keen focus on a consultative, complex multiple-contact approach enables your sales team to navigate the extended sales cycles typical to B2B markets, increasing your chances of closing more sales over time.

In conclusion, our factory training program adapts to suit your industry-specific needs, ensuring increased revenue, greater market share, and business growth. Embrace this opportunity for growth with PBResults.

So, are you ready to take that leap towards significant revenue growth and a substantial increase in your market share? Get started with our manufacturing sales training programs today!

3. Adaptability to Industry Changes

In a fast-paced world where industries evolve rapidly, adaptability is paramount. Our factory training program ensures your team is well-equipped to handle these inevitable industry changes. Businesses that adapt thrive. 

Therefore, as part of our courses, we focus on strategies to swiftly respond to market dynamics, technological advancements, or shifts in customer expectations.

Our trainers, considered among the top echelons in sales training, are adept at spotting industry trends and changes. 

They are committed to updating the training materials in line with these transformations. Providing your team with the necessary skills and knowledge can significantly enhance your company’s adaptability, giving you a competitive edge.

We don’t just train your sales team to exist in your industry; we prepare them to excel amidst change. Our training programs cover it all, whether it’s adaptability in your sales strategies or flexibility in your communication.

In conclusion, our manufacturing sales training programs are more than just boosting sales and profits; they are about enabling businesses to adapt and stay ahead continually. 

So, are you ready to take the plunge and equip your team with the skills to navigate industry changes effectively?  Embrace adaptability, embrace success.

Client Testimonials

Here’s what some of our clients have said about the results we helped their teams achieve

How to Choose the Right Manufacturing Sales Training Program?

Choosing the right manufacturing sales training Program is crucial for your company’s growth and success. It can be a game-changer, transforming your sales team into experts capable of breaking revenue records and outsmarting the competition. 

But with an array of programs on offer, how do you make the right choice? 

This section will guide you through key factors to consider, such as alignment with industry needs, customization, flexibility, and proven track records, demystifying the selection process.

1. Alignment with Industry Needs

Understanding your industry’s unique needs is a critical first step in selecting the right manufacturing sales training program. 

You want a program that aligns with your specific sales objectives and addresses your sales team’s daily challenges. This is where PBResults shines. We delve deep into your industry, understanding its nuances and the motivations of your target audience. 

Our training solutions are specifically tailored to fit your industry, whether you’re selling to other businesses or directly to consumers. With our alignment with industry needs, you can be confident that the training your team receives is highly relevant and effective. 

Trust PBResults because we understand your needs, and more importantly, we deliver results.

2. Customization and Flexibility

Choosing the right manufacturing sales training program requires a focus on customization and flexibility. At PBResults, our training solutions are tailor-made to meet your specific business needs and industry challenges. We understand that not all businesses are the same, so a one-size-fits-all approach is ineffective. 

Therefore, our programs are flexible, allowing us to adjust the training content and delivery according to your requirements. This ensures that your sales team gains the skills necessary to address your unique market dynamics. 

Our customized training solutions are designed to empower your sales team, promote effective selling behaviors, and ultimately accelerate your business growth. So, choose flexibility, choose customization, and choose PBResults.

3. Proven Track Record and Reputation

Choosing a manufacturing sales training program with a proven track record and reputable standing is critical. At PBResults, we have a history of helping businesses significantly enhance their sales results. 

Our advanced questioning and listening skills training, based on the best-selling book “Questions That Sell,” sets us apart from competitors. 

Client testimonials attest to both the effectiveness of our training and the impactful results they have experienced on their sales performance. 

We understand your concerns about investing in training, and we’re committed to showcasing our proven record of success. 

Your trust in our reputation will not only guarantee superior training but also ensure increased sales for your business.

Why Choose PBResults?

In a competitive business landscape, choosing the right manufacturing sales training partner is crucial. At PBResults, we offer a unique blend of industry-specific expertise, customizable training solutions, and a proven success record. 

We pride ourselves on our comprehensive approach to sales development, ensuring not just learning but measurable improvement in sales performance. But why exactly should you partner with PBResults?

 Let’s delve into the factors that make us stand out in the sales training industry.

1. Industry-Specific Expertise

PBResults prides itself on offering industry-specific expertise, a critical aspect in ensuring business growth and increased sales. Our keen knowledge and understanding of various industrial sectors enable us to tailor our strategies to cater to your particular industrial needs. 

We firmly believe that each industry comes with its unique challenges, and hence, a one-size-fits-all approach could be more effective. 

Consequently, our dedicated team is skilled in digging deep into your industry, understanding its intricacies, and developing appropriate solutions. 

Our expertise spans the complex landscape of B2B sales, enabling us to equip your team with advanced sales questioning and listening skills. 

It’s time to leverage our industry-specific expertise for your business to outrival competition, secure a top position, and ensure sustained revenue growth. Strengthen your sales force with PBResults – a partner that truly comprehends your industry.

2. Customizable Training Solutions

Understanding the unique demands of your industry is crucial when embarking on a sales training journey. That’s where our customizable training solutions come into play. At PBResults, we don’t believe in a one-size-fits-all approach. 

Instead, we tailor our programs to align with your industry needs, business processes, and strategic objectives. 

Our customizable training tools allow you to define the scope, select relevant modules, and tune the material to address your sales team’s specific gaps. As a result, you get a training program that is as unique as your business. 

So why settle for generic when you can have custom-tailored solutions that increase sales, motivate your team, and align seamlessly with your growth goals? 

Upgrade your sales performance with PBResults’ customizable training solutions—designed for you with your unique business challenges in mind.

3. Proven Track Record of Success

At PBResults, we take pride in our Proven Track Record of Success. For years, our manufacturing sales training programs have enabled numerous businesses to thrive in the competitive market space. 

We have helped them tackle their unique challenges and significantly improve their sales performance, leading to increased profitability. Our successful clients range widely from small businesses to large corporate entities, each attesting to the effectiveness and value of our training services. 

We attribute our success to our unique approach – advanced sales questioning and listening. This approach has helped us offer tailored solutions that perfectly meet our clients’ needs. With us, you’re not just getting a training program. 

You’re investing in a successful future for your business. Choose PBResults, where success isn’t just a promise. It’s a proven outcome!

4. Comprehensive Approach to Sales Development

At PBResults, our Comprehensive Approach to Sales Development stands apart from our competitors. We recognize that sales are a multifaceted process that requires strategic planning, advanced questioning, and keen listening skills. 

Our comprehensive approach is designed to unlock the full potential of your sales team. 

We provide advanced questioning and listening training based on the robust process outlined in the bestseller, “Questions That Sell.” This expertise and strategies to motivate and enhance productivity set us apart in B2B sales training. 

We don’t merely focus on one aspect; we nurture all components required for successful selling. 

This approach increases sales and reduces risks and overhead. With PBResults, you’re not just investing in a training program but a comprehensive solution specifically designed to transform your sales team and boost performance.

Connect with Us for customized industrial sales training.                                             

Connect with us at PBResults for a customized industrial sales training program that meets your business’s unique needs. As the leading authority on advanced sales questioning and listening, we assure you a bespoke service that targets your specific challenges and goals. 

We understand the complexities of the B2B sales landscape and offer solutions tailored to conquer missed targets, poor sales performance, and enhanced team motivation. Our proven track record and expertise in the sales training industry set us apart. 

Don’t let lost sales revenue and stagnation hold your business back. Contact us now to start your journey toward sales success and a competitive edge. Partner with PBResults, which empowers industrial sales teams to drive results.


Leading Manufacturer


US manufacturer with global presence uses both a direct and indirect sales force to grow market share. Regional sales managers were primarily responsible for managing the distributor and rep agency firm relationships. The regional sales managers faced the following challenges.

  • No structured sales and sales management process in place.
  • Inconsistent distributor selection and evaluation process.
  • Lack of accountability led to mediocre sales results.
  • Marketing and sales were not communicating mutual objectives on defined channel markets.
  • Regional managers were doing more selling than managing.

PBR Solution

Performance Based Results put together a distribution channels in sales management program focused on managing the distributor, independent principal, and agency relationships.

The Results

  • Manufacturer documented $9,483,000 of sales revenue as a direct result of the four-month distribution channel management program.
  • Increased sales on all five product lines by more than 78% in 12-month time frame.
  • Over course of twelve months, distributors and independent sales representative agencies increased meeting performance targets from 72% to 93%.
  • Greater marketing and sales collaboration shortened new product launches by more than 16%.