Tom sells agriculture and construction equipment. He and the team the other day were sitting in the office and his peers were complaining — lamenting about the marketplace — nobody buying. And Tom said, “not me, I’m getting on the phone.”
So Tom that morning makes 28 calls, qualifies three opportunities, and closes a sale.
There’s a lesson to be learned. When your competition and your peers are complaining about the marketplace, the products, the pricing, people not buying — now’s the time to ramp things up. Why? Because actions plus attitude equals getting the right outcomes.
