Getting to the Top of Your Game

Ultimate Sales Professionals are lifelong learners

They hunger to know more—more about their customers, their industry, their products, themselves. They constantly practice their sales skills and develop new ones. They keep up with the research and industry trends. They often know more about their customers’ business than the customers themselves. And that’s because of the many relationships they cultivate in their customer’s organization.

Ultimate Sales Pros ask,
“What do I need to learn today to be at the top of my game tomorrow?”

This article is an excerpt from my latest book, The Ultimate Sales Pro, which is published by HarperCollins Leadership to be released in August 2018.

More About Ultimate Sales Pros

Ultimate Sales Pros know their own limitations and weak spots and seek out mentors and experts to fill the gaps. They also mentor others, knowing that the best way to truly learn something is by teaching it to someone else. They view every interaction as a potential learning experience and continually adjust their approach to sales in light of new information.

As you continue your journey to becoming the Ultimate Sales Pro, what will you commit to learning today (and doing) to be at the top of your game tomorrow?

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Paul Cherry

For over two decades, sales expert and author PAUL CHERRY has helped B2B sales professionals close more deals in all major industries. As a recognized thought leader in customer engagement strategies, Paul Cherry has been featured in more than 250 publications, including Investor’s Business Daily, Selling Power, Inc., Sales & Marketing Management, The Kiplinger Letter, and Salesforce.

Performance Based Results

Paul Cherry is the president of Performance Based Results. PBR delivers intense, customized sales team training programs and sales management coaching to companies throughout North America. Paul has worked with more than 1,200 organizations, including 175 of the Fortune 500, plus more than a thousand entrepreneurial, small to mid-sized, cutting-edge businesses looking to dominate their niche markets. Clients typically get 7 times their return-on-investment (ROI) or better.

Questions That Sell

Paul Cherry’s top-rated bestseller, Questions That Sell: The Powerful Process for Discovering What Your Customer Really Wants (AMACOM) has been listed on BookAuthority’s “100 Best Sales Books of All Time” and has been published in four languages. He is also the author of Questions That Get Results (Wiley) and The Ultimate Sales Pro (HarperCollins Leadership).

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