We’ve all faced this challenge on how to connect with a disconnected customer.
Try this tactic the next time you send your prospect a voice-mail:
“I have this idea I want to run by you…”
Note, the trigger word here is IDEA. Why? Because it is intriguing. It engages your customer. Some examples are:
- An article
- A case study
- A problem
A problem or issue that you solved with a another client, that’s relevant to the needs of the person you are trying to connect with.
Intrigue Equals Value
By generating intrigue, you encourage your prospect to call back – allowing you to share your ideas to add substance and value to the current sales conversation.
That’s exactly what ultimate sales pros do. Create value, in order to reconnect with your customers.