Is there a Silver Lining or Another Dark Cloud in 2017?

Will 2016 repeat itself in 2017 for Sales Professionals? Oh no!

If you achieved your sales goals in 2016, congratulations. For others, it’s been a challenging year. According to Kiplinger Washington Editors, GDP for 2016 limped along at 1.4%. Slowing Asia growth and Brexit fears have created weak demand abroad for US-made durable goods.

The year 2016 has been a challenge

The election year has been a distraction, forcing many companies to wait and see who gets elected and assess what the new administration’s agenda will be. Certain sectors have gotten whacked. Oil and gas exploration bottomed out. Agriculture commodity prices dropped which have squeezed margins for many farmers. Brick-and-mortar retail sales have been sluggish with lots of overstocked inventories. Healthcare premium rates have increased from 10% to 25% on average. The stock market reached record highs, but for many investors the returns have been lackluster.

Now that we made it through 2016, what’s in store for you in 2017?

No need to sweat!
The indicators for 2017 are looking good

  • US economy ramps up at a 2% growth pace.
  • Job growth projections consistently 150k to 200k per month
    creating demand for durable goods up 3% to 4% for the year.
  • Retail sales rising to 4% with many online retailers experiencing
    double-digit growth.
  • 16.8 million automobiles will be sold in 2017, just shy of
    2015’s record 17.4 million.
  • Initial unemployment claims hit rock bottom – lowest level since 1973.
  • Crude oil and natural gas exploration on the rebound
    while keeping prices steady.
  • Home values appreciating 6%.  New construction, up as well.

It’s your job to help your customers

With all the good news pointing to a great year ahead, it’s your job to get your customers out of their funk. Many like to gripe, complain, stall and put off decisions until the better times arrive.

Your job is to engage them — to see, understand, and embrace the idea that better times are here and now. And of course, with your newly-developed solution, to ensure your customers have the success they truly want!

Free downloadable resource for you

So here are the Top 8 Questions to Energize Your Customers in 2017. Pick and choose the ones you want. Tweak the wording so these questions are in your own words, match your personality, and reflect where you are in your current relationship.

Click here to download:
Top Questions to Energize Your Customers in 2017

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Paul Cherry

For over two decades, sales expert and author PAUL CHERRY has helped B2B sales professionals close more deals in all major industries. As a recognized thought leader in customer engagement strategies, Paul Cherry has been featured in more than 250 publications, including Investor’s Business Daily, Selling Power, Inc., Sales & Marketing Management, The Kiplinger Letter, and Salesforce.

Performance Based Results

Paul Cherry is the president of Performance Based Results. PBR delivers intense, customized sales team training programs and sales management coaching to companies throughout North America. Paul has worked with more than 1,200 organizations, including 175 of the Fortune 500, plus more than a thousand entrepreneurial, small to mid-sized, cutting-edge businesses looking to dominate their niche markets. Clients typically get 7 times their return-on-investment (ROI) or better.

Questions That Sell

Paul Cherry’s top-rated bestseller, Questions That Sell: The Powerful Process for Discovering What Your Customer Really Wants (AMACOM) has been listed on BookAuthority’s “100 Best Sales Books of All Time” and has been published in four languages. He is also the author of Questions That Get Results (Wiley) and The Ultimate Sales Pro (HarperCollins Leadership).

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